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Entrepreneurship

How Often Should Content Be Updated – Neil Patel [Video]

Maintaining a website or digital platform involves much more than just creating content and hitting the publish button. Content updates are a crucial aspect of keeping your audience engaged, improving your search engine rankings, and ensuring that your information remains relevant. However, finding the perfect schedule for updating your content can be a challenging endeavor.RESOURCES & LINKS: ____________________________________________Answer the public: https://answerthepublic.com/Ubersuggest: https://neilpatel.com/ubersuggest/Revolutionizing Marketing with AI: The Future is Here: https://youtu.be/l_U4aQTj6MgNew to Digital Marketing- 10 Essential Tips for a Strong Start: https://youtu.be/4abNIEHj-10My Secrets To Creating an SEO Friendly Website: https://youtu.be/5I1hXX_xz7c____________________________________________The ideal content update schedule is not a one-size-fits-all solution; it varies depending on several factors, including the type of content you produce, your industry, your audience, and the resources at your disposal. In this comprehensive video, we’ll explore key considerations to help you determine the perfect schedule for updating your content.The type of content you produce plays a significant role in determining how often you should update it. Blog posts, news articles, and other time-sensitive content may require frequent updates, especially if the information becomes outdated quickly. On the other hand, evergreen content, such as comprehensive guides or tutorials, may need less frequent attention.Your audience’s expectations and preferences should guide your update schedule. If your readers or viewers anticipate regular updates, failing to meet those expectations can lead to a loss of interest. Conversely, if your audience values in-depth, thoroughly researched content, less frequent updates may be acceptable.Different industries and niches have unique content dynamics. Staying updated with the latest industry trends and understanding your competitors’ content update schedules can help you position your updates for maximum impact.If SEO (Search Engine Optimization) is a key component of your content strategy, you’ll need to consider your keyword strategy and how often you need to adjust it. Regularly monitoring and optimizing your content for relevant keywords is vital for maintaining search engine rankings.Your available resources, including time, personnel, and budget, will dictate how often you can realistically update your content. It’s essential to find a balance between updating regularly and ensuring the quality of each update.Regularly reviewing performance metrics such as traffic, engagement, and conversion rates can provide valuable insights into when and how often you should update your content. Identify patterns and trends to guide your schedule.Different types of content decay at varying rates. For instance, statistics and statistics-based content may become outdated quickly, while evergreen content remains relevant for more extended periods. Understanding the decay rate of your content helps in scheduling updates effectively.Listen to your audience. If you receive feedback or comments indicating that specific content needs updating or clarification, use this input as a trigger for updates.Creating a content calendar that outlines when you’ll revisit and update specific pieces of content can help streamline the process and ensure you don’t neglect any crucial assets.Remember that the quality of your content updates matters more than their frequency. It’s better to produce well-researched, valuable updates less often than to rush and compromise quality.There’s no one-size-fits-all answer to the question of the perfect content update schedule. Instead, a combination of these factors and a thoughtful approach will help you find the right balance for your specific situation. Regularly reassess and adjust your content update schedule as needed to keep your digital presence fresh, engaging, and competitive. If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/#business #contentmarketing #aiwriter

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Entrepreneurship

Content Marketing As Part of an Internet Branding Strategy [Video]

Content Marketing As Part of an Internet Branding Strategyconversiobot – TRANSFORM YOUR WEBSITE INTO AN AUTOMATED LEADS & SALES BOT https://bit.ly/3kbvw13thefasttracks – The Simple 3-Step Formula I Used To Earn $5,203.89 Per Day During Lockdown By Just Asking People Simple ‘Yes & No’ Questions On The Internet… https://bit.ly/3XCmgRitrillion dollar opportunity – THE EASIEST WAY TO 6 FIGURES WITH INFORMATION PRODUCTS https://bit.ly/3Is2vXlrecession profit secrets https://bit.ly/3k2pCiOEasiest System Ever – Done For You Affiliate Marketing System https://bit.ly/3XBKT0yperpetualincome365 – How Ordinary People Are Manipulating This SECRET ALGORITHM To Make Perpetual Income Every Month! https://bit.ly/3YDpzsWSuper Affiliate System – John Crestani’s Autowebinar Funnel https://bit.ly/3XEiQxATHE $1,362,342 CLICKBANK SUPER FUNNEL https://bit.ly/3YJnE6gFREE Traffic System: Flood Your Sites With FREE Traffic http://bit.ly/3KdTsvicontent marketing strategy,content marketing,what is content marketing,content marketing tips,digital marketing,content marketing 101,content marketing strategies,content strategy,internet marketing,marketing,content marketing for beginners,social media marketing,marketing strategy,content marketing tutorial,content marketing basics,content creation strategy,content marketing examples,content marketing strategy 2022,importance of content marketing

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Entrepreneurship

Make Content That Matters (feat. Jay Acunzo!) [Video]

STOP TRYING TO BE THE BEST BUSINESSInstead, focus on becoming your customer’s FAVORITE. This does a few things: First — it’s a more attainable goal. Because, what does it mean to be the BEST?It’s hard to define, and it’s impossible to attain. Who’s to say that you’re actually the best?Second (and most importantly) — it shifts the focus of your messaging and marketing off of your own business, and onto your customers and audience.So how do you do this? We sat down with Jay to find outSubscribe for more tips, information, and marketing best practices!https://www.activecampaign.com/resources/growth-decodedConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience

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Entrepreneurship

Don’t Do This: Why Some Companies Suck at Content Marketing [Video]

Most companies don’t do content marketing very well. Why is that? In my experience in working with companies the number one reason they fail at content marketing is they don’t have the patience or the stamina to build an audience. They expect an immediate ROI. Content marketing doesn’t work that way. Growing a devoted and faithful audience by delivering real value through content takes time – sometimes a lot of time. But, once you do build it, the rewards can be overwhelmingly positive and lucrative.#designagency #creativeprofessional #graphicdesign #businessdevelopment #marketing #branding #brandstrategySUPPORT MY WORK ON YOUTUBE!https://www.philipvandusen.com/supportWEBSITE:https://www.philipvandusen.comJOIN THE BRAND•MUSE NEWSLETTER:https://www.philipvandusen.com/museBRAND DESIGN MASTERS Facebook Grouphttps://www.facebook.com/groups/branddesignmastersBRAND DESIGN MASTERS Podcast https://podcast.branddesignmasters.com/subscribeBRAND STRATEGY 101 COURSEhttps://philipvandusen.com/bs101CREATIVE CAREER COACHINGhttps://philipvandusen.com/oneononeBRAND CONSULTINGhttps://philipvandusen.com/brand-consultingVERHAAL BRAND DESIGN on Facebook:https://www.facebook.com/Verhaal-Brand-Design-115957185470571/TWITTER:https://twitter.com/philipvandusenINSTAGRAM:https://www.instagram.com/philipvandusen/LINKEDIN:https://www.linkedin.com/in/philipvandusen/YOUTUBE:http://www.youtube.com/c/PhilipVanDusenPINTEREST:https://www.pinterest.com/philipvandusen/BEST ADOBE CC TRAINING VIDEO COURSESBring Your Own Laptop with Daniel Scotthttps://byol.me/philipGET TUBEBUDDY – THE BEST TOOL FOR YOUTUBERS:https://www.tubebuddy.com/philipvandusen____________________________________________________This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

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Entrepreneurship

The Role of Content Marketing and Branding in 2022 [Video]

A fireside chat with Daniel Francavilla Partner & Strategist at King Street Media and serial entrepreneur as he discusses the role of Content Marketing and Branding in 2022 with the Startup Coach. Join us for this fun and interactive session and bring your questions for Daniel!King Street Media – https://www.kingstmedia.ca/TorontoStarts – https://torontostarts.com/#ContentMarketing #Branding #2022 #DigitalMarketing #TorontoStarts #KingStreetMedia#EcoBranding #ecommerceBrand #Authenticity #BrandingMistakes #Growth2022

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Entrepreneurship

Content Marketing & Business Branding: 30-Days Epic Strategy – learn Content Marketing [Video]

link to this coursehttps://click.linksynergy.com/deeplink?id=Gw/ETjJoU9M&mid=39197&murl=https%3A%2F%2Fwww.udemy.com%2Fcourse%2Fcontent-marketing-and-business-branding%2FContent Marketing & Business Branding: 30-Days Epic Strategy – learn Content MarketingBest Content Marketing CourseLearn The Best Branding Design & Content Marketing Strategy, How to Build a Massive Audience & Stand Out From The CrowdHow to choose your Mission Statement and Name and define your unique personality,You will learn the most effective strategies to create great content and the quickest ways to get more leads and customers,Understand the colors meaning in psycology and how to choose the right color schemes that reflect your brand personality,How to build a solid long-term relationship with your audience and positioning you as a thought Leader within your industry,…And much much more!You need to have a Pc or Smartphone with internet connection,You need to have the willingness to put in action what you learn to get results,Finally a go-to guide to master in Content Marketing  that will make your Business Branding thrive!,,Most startups don’t fail because they can’t build a product.,Most startups fail because they can’t get traction.,,When you think of any big company, the brand is probably the first thing to come to mind.,Infact, there are very few successful businesses that don’t have a prominent brand and it’s hard to imagine how a company could get big without investing in its image and creating an identify for itself.,Despite this, many small businesses and internet businesses don’t take the necessary time to create a strong brand and a strong identity that they can use to drive their organization forward.,Why?,Often it comes down a lack of understanding.,Not only do many businesses and entrepreneurs not understand how branding works; many also don’t understand just how important branding is.,,Inside this easy-to-follow Crash Course you will be introduced to the Power of Content Marketing!,Now doubt you’ve heard the phrase ‘content is king.’,Why?,Because no matter what type of business you’re in the content you provide to your consumers will be at the core of your marketing plan because it’s what builds credibility and loyalty.,Businesses aren’t built on first-time visitors.,Companies like the Coke-a-cola don’t make most of their money from people drinking just one soda.,They make money from people who drank a Coke and then decided it was good enough that they either want to purchase again and again and again.,If the business had to get a new customer every time in order to get paid, they’d all have gone under by now.,Yet many people approach their business that way.,Instead of focusing on repeat visitors, they focus on optimizing for search engines so they get more new customers.,At the end of the day, however, the famous and successful blogs like Huffington Post or TechCrunch ultimately still get most of their traffic from repeat visitors.,Yes, search engines love them, but their businesses would be a fraction of what they are today if they didn’t have great content.,For many years, Google and other search engines have worked towards making their search results pull up better and better results. They want people who search on their engines to find the best content possible in relationship to what they’re looking for.,If you build your website around great content while having a decent understanding of basic SEO, your site will grow.,If you put all your attention on SEO and don’t pay much attention to your content, you’ll always be trying to stay one step ahead of the search engines.,Content marketing helps you meet a marketing goal for your organization.,That could be acquisition of potential customers, retention of existing ones, making more people aware of your brand or your products, or really anything else. We’ll go into many of the most popular and effective ways of doing all of these things throughout the rest of this guide.,Creating content gives your audience something to talk about.,When they’re talking about you, they’re teaching each other about your company, passing recommendations and links around in the process.,This awareness of your brand is marketing gold, and the respect and admiration of your audience will absolutely take time to build, as they require earning trust.,Once you’ve proven your knowledge and (even more importantly) your integrity, though, you can become the guiding light that people turn to when everyone else is simply contributing to confusion.,That should be you.,The authority you gain then transfers to your products or services, making customers that much more likely to choose you over the competition.,If you’re creating content that targets potential customers, you’re shortening the distance between those people and your products, making it all the more likely they’ll make a purchase later on.,,I want to give you the most extens

Categories
Entrepreneurship

Why You Need Effective Inbound Content Marketing To Grow Your Brand (What is content marketing?) [Video]

Content Marketing Workbook: https://clickhubspot.com/4taIn this video we’re walking you through effective inbound content marketing, and how it can grow your brand. Marketing has changed and looks way different today than it did before the internet and social media took over. Inbound content marketing is all around us via the blogs, podcasts, videos, etc. that we consume on a daily basis. Watch to learn more about how you can grow your brand using channels like these to reach your audience! Don’t forget to subscribe and give this video a like if you enjoyed it!• Get Certified in Content Marketing: https://clickhubspot.com/jft📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses📔 Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.⚠ Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot #marketing #contentmarketing

Categories
Entrepreneurship

Content Marketing & Business Branding: 30-Days Epic Strategy – learn Content Marketing [Video]

link to this coursehttps://click.linksynergy.com/deeplink?id=Gw/ETjJoU9M&mid=39197&murl=https%3A%2F%2Fwww.udemy.com%2Fcourse%2Fcontent-marketing-and-business-branding%2FContent Marketing & Business Branding: 30-Days Epic Strategy – learn Content MarketingBest Content Marketing CourseLearn The Best Branding Design & Content Marketing Strategy, How to Build a Massive Audience & Stand Out From The CrowdHow to choose your Mission Statement and Name and define your unique personality,You will learn the most effective strategies to create great content and the quickest ways to get more leads and customers,Understand the colors meaning in psycology and how to choose the right color schemes that reflect your brand personality,How to build a solid long-term relationship with your audience and positioning you as a thought Leader within your industry,…And much much more!You need to have a Pc or Smartphone with internet connection,You need to have the willingness to put in action what you learn to get results,Finally a go-to guide to master in Content Marketing  that will make your Business Branding thrive!,,Most startups don’t fail because they can’t build a product.,Most startups fail because they can’t get traction.,,When you think of any big company, the brand is probably the first thing to come to mind.,Infact, there are very few successful businesses that don’t have a prominent brand and it’s hard to imagine how a company could get big without investing in its image and creating an identify for itself.,Despite this, many small businesses and internet businesses don’t take the necessary time to create a strong brand and a strong identity that they can use to drive their organization forward.,Why?,Often it comes down a lack of understanding.,Not only do many businesses and entrepreneurs not understand how branding works; many also don’t understand just how important branding is.,,Inside this easy-to-follow Crash Course you will be introduced to the Power of Content Marketing!,Now doubt you’ve heard the phrase ‘content is king.’,Why?,Because no matter what type of business you’re in the content you provide to your consumers will be at the core of your marketing plan because it’s what builds credibility and loyalty.,Businesses aren’t built on first-time visitors.,Companies like the Coke-a-cola don’t make most of their money from people drinking just one soda.,They make money from people who drank a Coke and then decided it was good enough that they either want to purchase again and again and again.,If the business had to get a new customer every time in order to get paid, they’d all have gone under by now.,Yet many people approach their business that way.,Instead of focusing on repeat visitors, they focus on optimizing for search engines so they get more new customers.,At the end of the day, however, the famous and successful blogs like Huffington Post or TechCrunch ultimately still get most of their traffic from repeat visitors.,Yes, search engines love them, but their businesses would be a fraction of what they are today if they didn’t have great content.,For many years, Google and other search engines have worked towards making their search results pull up better and better results. They want people who search on their engines to find the best content possible in relationship to what they’re looking for.,If you build your website around great content while having a decent understanding of basic SEO, your site will grow.,If you put all your attention on SEO and don’t pay much attention to your content, you’ll always be trying to stay one step ahead of the search engines.,Content marketing helps you meet a marketing goal for your organization.,That could be acquisition of potential customers, retention of existing ones, making more people aware of your brand or your products, or really anything else. We’ll go into many of the most popular and effective ways of doing all of these things throughout the rest of this guide.,Creating content gives your audience something to talk about.,When they’re talking about you, they’re teaching each other about your company, passing recommendations and links around in the process.,This awareness of your brand is marketing gold, and the respect and admiration of your audience will absolutely take time to build, as they require earning trust.,Once you’ve proven your knowledge and (even more importantly) your integrity, though, you can become the guiding light that people turn to when everyone else is simply contributing to confusion.,That should be you.,The authority you gain then transfers to your products or services, making customers that much more likely to choose you over the competition.,If you’re creating content that targets potential customers, you’re shortening the distance between those people and your products, making it all the more likely they’ll make a purchase later on.,,I want to give you the most extens