business of design

Brand Strategy For Designers: Building the Foundation With Your Clients (Part 1)Brand Strategy For Designers: How to Get Started (Part 1)Designing with Purpose: The Power Behind Effective Brand Strategy (Part 1) Brand Strategy For Designers: Bridging the Gap Between Creativity and Impact (Part 1)Are you a designer looking to take your career to new heights? Join us as we dive into the transformative world of brand strategy with industry expert Chris Do. Brand Strategy for Designers (Part 1) offers a deep dive into the transition from graphic design to the impactful world of brand strategy. In this engaging talk, Chris shares invaluable insights that will revolutionize the way designers approach branding.🌟 What You’ll Learn:🧠 Discover why brands are more than just logos & how they’re built in the hearts/minds of people.🚀 Learn the crucial role of brand strategy in shaping customer perceptions and experiences.🎨 Understand the importance of impression management and its impact on brand perception.🔓 Unlock the secrets of successful branding & how designers can play a pivotal role in the process.✏️ In This Episode:00:00 – Intro01:30 – Lessons from Ferro Concrete04:44 – Delving into User Experience05:32 – Designing w/ User Experience in Mind08:06 – Exploring Chris’s Brand Strategy for Tangoe09:50 – Don’t Be Afraid to Ask Questions11:00 – Define Your Ideal Target Audience12:21 – The Power Behind Customer Insight13:29 – The Art of Effective Copywriting14:28 – Superficial vs. Super Fiscal15:45 – The Value of Active Listening17:12 – A Brand Is a…19:41 – “Brand” vs. “Branding”23:50 – Ford’s Fake Branding25:36 – What is Impression Management?30:05 – Teachable Discount! 🤑 30:23 – OutroDon’t miss out on this opportunity to unlock the secrets of successful brand strategy and take your design career to the next level. Turn on notifications and subscribe for more expert insights! 🔔#brandidentity #brandstrategy #graphicdesign #brandstrategist 🙏 Special thanks to our sponsor Teachable, the leading platform for creators to build and grow online businesses. Get 3 months of their Pro Plan for just $99 with code “thefutur99”. Start your journey towards mastering brand strategy today:https://teachable.com/thefutur.🔎 Get access to more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca & @Tascastudiosthe futur, branding, personal branding, brand strategy, futur pro, accelerator, brand strategist, brand design, brand strategy workshop, how to create a brand strategy, graphic design, what is branding, branding your business, brand identity, business of design, how to build a brand, chris do, corporate brand identity, brand design process, brand identity for graphic designer, brand identity design, branding design, brand identity process, identity designer