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This episode of Salesforce Explained is all about EMAIL MARKETING. We’ll break down what email marketing is, why it’s important for building relationships, and how you can succeed in emailing your customers and prospects. And here’s a pro tip to get us started: When you need an email marketing solution, Salesforce’s own Marketing Cloud has you covered!Want to continue your learning? Check out best practices for how email marketing can benefit your business: https://www.salesforce.com/resources/articles/email-marketing-guide/#SalesforceSalesforce Explained is a weekly series that answers Salesforce’s most searched for questions. Subscribe and turn on your notifications for new episodes!00:00 – Intro 00:53 – What is email marketing?02:15 – Email newsletters03:01 – Promotional emails03:30 – Relational emails04:03 – Transactional emails04:44 – Email marketing 10105:19 – Email marketing segmentation06:03 – Email marketing personalization06:47 – Email marketing automation07:20 – Email marketing deliverability08:05 – Tip #1 – Lean Into Personalization08:53 – Tip #2 – Get Interactive09:32 – Tip #3 – Choose an Email Platform That’s Right for YouWatch more and learn more on Salesforce+: https://www.salesforce.com/plusSubscribe to Salesforce: http://bit.ly/SalesforceSubscribeLearn more about Salesforce: Website: https://www.salesforce.comFacebook: https://www.facebook.com/salesforceTwitter: https://www.twitter.com/salesforceInstagram: https://www.instagram.com/salesforceLinkedIn: https://www.linkedin.com/company/sale…About Salesforce: Salesforce is a customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.