Categories
Increase Sales

Email is more reliable for clicks than Tiktok, Facebook, LinkedIn [Video]

Email is more reliable for clicks than Tiktok, Facebook, LinkedIn

Rand Fishkin talks about how E-mail is the most reliable subscription over Tiktok,

Subscribe for more tips, information, and marketing best practices!

Not a customer? Try it free at: ActiveCampaign.com/free

Connect with ActiveCampaign on social!
LinkedIn: https://www.linkedin.com/company/activecampaign-inc-
Instagram: https://www.instagram.com/activecampaign
Facebook: https://www.facebook.com/activecampaign/
Twitter: https://twitter.com/ActiveCampaign

#email #clickthroughrate #subscription #shorts #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience

Watch/Read More
Categories
Increase Sales

Mastering Email Deliverability in 2024: Expert Tips for Marketers [Video]

In this video we talk to Robert Brandl, Founder and CEO of Emailtooltester.com, about the state of deliverability and how to approach it in today's more regulated world. Key Takeaways:Technical Setup: Properly setting up SPF, DKIM, and DMARC is crucial. These authentication protocols are like an entrance ticket to the email deliverability "nightclub."Engagement: Sending relevant and engaging content is vital. Gone are the days of broad, untargeted email blasts.Testing and Monitoring: Regularly test your emails by sending to various free email accounts and use tools to check your inbox placement.Double Opt-In: While not legally required in the U.S., using a double opt-in process can significantly improve your deliverability by ensuring recipients engage with your first email.Subscribe for more tips, information, and marketing best practices!Not a customer? Try it free at: ActiveCampaign.com/freeConnect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#deliverability #email #EmailMarketing #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience00:00 Deliverability Basics02:00 Technical Setup: SPF, DKIM and DMARC04:34 Testing Deliverability and Open Rates